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I was privileged to be invited to RSA Scotland to present an online talk on this subject recently. It was wonderful to have such mixed audience of construction and non-construction people. The topic generated a great discussion about some of the benefits of and barriers to digital adoption within the industry.

Rather than posting the transcript in its raw form, I’ve summarised it in this blog post which I hope you’ll find interesting. If you’d prefer listen to the talk, the 15-minute audio is here:

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Digital solutions for construction companies can have immense power and impact when implemented thoughtfully and strategically. When they are rushed in with little thought, however, they can potentially be costly and damaging let alone ineffective.

When you’re thinking about implementing a new digital product or service, there are many factors to consider. This blog gives an overview of some of them; we’ll go into each of these in more detail in future posts.

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